Palm really needs to drive App development there is no doubt about that and although there has been a steady increase in the number of App’s of late there is still room for improvement. So what is needed is a bit of creative thinking and this is exactly what has happened in the UK with Palm giving away Free (yes that is right Free) Palm Pre’s to lucky developers in a bid to encourage them to develop App’s for the Pre.
The giveaway took place yesterday at an O2 Palm event organized by O2 Litmus which is a website dedicated to helping App developers create and deploy their new App’s. Developers can also sell their App’s through the website, read here for more details on this. I wasn’t at the event , and to be honest I only learned of the O2 Litmus website today.
But this to me is great news as it embodies the open distribution channels Palm has always talked about not going down the route of Apple and compelling people to sell App’s via iTunes only. So well done Palm and O2 for this rather clever idea. I will take my free Palm Pre in the colour black .
You can follow all the chat on twitter on #O2Palm.
Some notes from one of the attendees of the event can be found here, make very interesting reading.
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